food4fans | Updates

By Matthias Graf Lambsdorff

food4fans Negotiates with Bundesliga Soccer Star

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Dear Companists,

food4fans is becoming increasingly popular among fans, retailers, and sports clubs. But our equity crowdfunding campaign and our recent publications in the press have also helped us reach a growing audience. For instance, there will be an article about us in "Welt am Sonntag" (in the sports section) 10 days from now.

 

Bundesliga Star Shows Interest in food4fans

Most importantly, however, we have recently been contacted by one of the people on which our business on based: a famous Bundesliga soccer player!

We are very proud of this fact and are really looking forward to our first meeting because players, especially former players, seem like ideal partners – no matter whether they serve as investors, advisors, or partners. Indeed, a potential partnership would make sense for several reasons. First, players can help us get a foot in the door more easily, and second, they know both decision-makers and fans' needs very well because of their career. 

Thus, we will now meet with the player to find out whether we can agree on a partnership. As we mentioned in our update on 30 June, food4fans is already being supported by a famous and highly experienced advisory board that consists of

  • Torsten Teufert, former managing director of German coffee and confectionery retailer and wholesaler Arko and an expert in the area of groceries; he previously worked for major consumer goods company Unilever,
  • Sky du Mont, an actor, writer, commercial actor, and the speaker of our video pitch, and
  • Carl-Edgar Jarchow, former president of German Bundesliga soccer club Hamburger Sportverein (HSV), former CEO of HSV AG, and foreign trade expert.

If we succeeded in attracting one or more former Bundesliga players, this would immediately have a positive effect on our marketing activities. Of course, we will keep you posted on this. 

 

Constant Revenues

Finally, I would also like to say a few words about our figures. On 31 July, food4fans delivered a total of 329 displays to EDEKA supermarkets, all of which contained potato chips. These 329 displays correspond to almost 35,000 bags of chips!

 

MSV Duisburg Becomes New Partner

Yet another traditional German soccer club, MSV Duisburg, has become our customer. When we informed our lollipop producer about this, the company's representative was glad that this is finally the case now. As you can see, fans are virtually everywhere.

 

Best regards,

Matthias



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