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Dear Companists,
We, the ameria team, will soon present Virtual Promoter in several German cities during a roadshow, and we would like to invite you to attend this event. In mid-June, you will be able to experience Virtual Promoter and to meet the ameria team in Munich, Berlin, and Düsseldorf.
More precisely, you will be able to see Virtual Promoter from 4 p.m. through 9 p.m. on the following days and in the following cities:
14 June 2016 – Rilano 24|7 Hotel, Domagkstrasse 26, 80807 Munich
15 June 2016 – Scandic Hotel, Gabriele-Tergit-Promenade 19, 10963 Berlin
20 June 2016 – Innside Melia Hotel, Speditionstraße 9, 40221 Düsseldorf
We look forward to meeting you and to introducing you to Virtual Promoter and our latest developments. These developments include, among other things, customized communication with users, which Virtual Promoter enables through the integration of beacons.
The world of commerce is changing, and retailers are constantly looking for better ways of addressing their customers. One of the most important trends is personalization, or alignment of offers and advertising with the customers' individual preferences. If retailers send too many irrelevant messages to customers, they risk that customers no longer look at or listen to their messages.
Virtual Promoter, our lively shop window, enables customers to interactively choose the content in which they are interested. Now, ameria has taken the next step. Over the past months, Dr. Marcus Götz, our company's head of research and development, and his team have developed a new feature in direct cooperation with an ameria client to enable true personalization in the shop window or inside the store. The market pilot phase is currently being prepared.
How does the new feature work? By means of beacons – small wireless devices – Virtual Promoter establishes a connection to customers' smartphones. Of course, Virtual Promoter does not establish this connection before customers have agreed to it. They can do so by using the retailer's smartphone app. The new feature can be added to any existing app and activated on customers' phones by Virtual Promoter.
Once connected, Virtual Promoter can access all stored information and present the customer with customized content based on known preferences and previous purchases. Virtual Promoter does so in a subtle and anonymous fashion, so other people do not notice that it is displaying customized content and cannot see any personal information of the customer currently using Virtual Promoter. All information is also stored in the smartphone app, thus simplifying shopping, for instance in the retailer's online store, at a later time.
In this way, stationary shopping experiences can be combined with the virtual world; retailers no longer leave their measures' effect up to chance, and customers benefit from a reduction of uninteresting information.
We look forward to sharing new innovations with you, the Companists, soon and to introduce you to Virtual Promoter during our roadshow!
Best regards,
The ameria team
Note
Investments in crowdfunding projects offer great opportunities, but they are risk investments. In the worst case, the entire investment amount may be lost. Consequently, these investments are unsuitable for retirement plans. However, there is no obligation to make further contributions. Investors can minimize their risk by splitting their investment amount between crowdfunding campaigns rather than investing all of it in one crowdfunding campaign. Professional investors often follow this strategy because it causes the risk to be distributed among several investments. In this way, successful investments can balance other less successful investments.
The shares of the Companists are subordinated profit-participating loans (partiarische Nachrangdarlehen). Such loans are shares in a business with similar characteristics as equity. If the company becomes insolvent or is liquidated, the claims of the Companists – just like those of all other shareholders of the company – will be satisfied from the assets in the insolvency or the assets in liquidation only after the claims of all other external creditors have been satisfied. Thus, Companists are treated like any other shareholder of the company during insolvency or liquidation proceedings.
The company information published on the Companisto website is provided solely by the companies. The projections made by the companies do not guarantee successful development of the company in the future. Consequently, crowdfunding investments are suitable only for those investors who can cope with the risk of a total loss of the capital invested. Investors make their own independent investment decisions and bear all risks themselves.
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