Hundemaxx | Updates

By Frank Weber

Hundemaxx Enters Final Campaign Stage and Talks about Milestones during the Campaign

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Dear Companists,

Thus far, you have invested more than €430,000 in our equity crowdfunding campaign, so you have made a major contribution to our success during the past months. We are now focusing on our campaign's final stage and would be glad if you kept supporting us during this stage. We would like to use this update to summarize the milestones we have reached during our campaign thanks to you.

Shortly after our campaign launch in January, we surpassed the investment threshold. As early as in February, we saw a significant increase in visitors to our online shop, and revenues in the shop have grown by 30 % since the campaign launch. As our campaign progressed, this tendency continued.

 

Transactions in the Hundemaxx Online Shop

A transaction corresponds to a purchase completed in the online shop.

 

Development of Transactions in the Hundemaxx Online Shop

 

In March, we commissioned an advertising agency to develop a new corporate design reflecting our philosophy and leading our customers to perceive Hundemaxx as a store with high standards in terms of advice, product range, and quality. In addition, we commissioned an internet agency to develop a new website and online shop in order to also meet these high standards online.

In April, long before the scheduled end of the funding period, we reached our funding goal and decided to enter the overfunding stage of our campaign. Simultaneously, we started talking to investors, who had noticed us because of our successful equity crowdfunding campaign, about the further financing of our expansion. These talks are still in progress, and we will inform you as soon as there is any news. Moreover, we continued planning the modernization and remodeling of our Nuremberg store in April and rented additional sales and storage rooms. Our customers also look forward to the modernized store.

 

Hundemaxx Store

 

After introducing our new corporate design to the public (e.g., at INTERZOO in Nuremberg), we also commissioned a Munich architecture firm to create a design concept for our stores. Preparations for the remodeling of our Nuremberg store are still continuing. In this context, we are particularly pleased to announce that the property owner has agreed to cover a large part of the remodeling cost.

Thanks to your support and investments, dear Companists, we have already laid the foundations for the further development of our brand and for our expansion. Therefore, we would like to thank you very much! This year, we will bring our brand relaunch and our new corporate design to stores and to the media.

Next year, we will start preparing for additional markets where we want to position Hundemaxx as a shopping experience for pet owners and their four-legged friends.

We will of course keep you posted on this.

You can still invest in Hundemaxx until 9 June.

 

Best regards,

The Hundemaxx team



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Note

Investments in crowdfunding projects offer great opportunities, but they are risk investments. In the worst case, the entire investment amount may be lost. Consequently, these investments are unsuitable for retirement plans. However, there is no obligation to make further contributions. Investors can minimize their risk by splitting their investment amount between crowdfunding campaigns rather than investing all of it in one crowdfunding campaign. Professional investors often follow this strategy because it causes the risk to be distributed among several investments. In this way, successful investments can balance other less successful investments.

The shares of the Companists are subordinated profit-participating loans (partiarische Nachrangdarlehen). Such loans are shares in a business with similar characteristics as equity. If the company becomes insolvent or is liquidated, the claims of the Companists – just like those of all other shareholders of the company – will be satisfied from the assets in the insolvency or the assets in liquidation only after the claims of all other external creditors have been satisfied. Thus, Companists are treated like any other shareholder of the company during insolvency or liquidation proceedings.

The company information published on the Companisto website is provided solely by the companies. The projections made by the companies do not guarantee successful development of the company in the future. Consequently, crowdfunding investments are suitable only for those investors who can cope with the risk of a total loss of the capital invested. Investors make their own independent investment decisions and bear all risks themselves.

The investments are provided and issued by the individual companies. Companisto is neither the provider nor the issuer of the investments, but solely the internet service platform.

453,830 €

Invested

606

Companists

8%

p.a. annual interest VL

Please note
The acquisition of this asset involves considerable risks and can lead to the complete loss of the assets used.

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