FitW | Updates

By Rudolf Gotsmi

FitW expands its cooperation and eagerly awaits its first TV appearance.


Dear Companists,

Our las week was characterized by new contacts, partnership opportunities, and anticipation for coming events. We'd like to once again thank you for your continued support and are looking forward to another 30 days of our campaign. 


Training at sporting goods retailer, Gigasport

On Monday, we kicked off our first training sessions at the first branches of our sales partner, Gigasport. As the inventor of FitW, I was on-site and was able to demonstrate to the enthusiastic sales personnel how FitW works and what points they should focus on when selling it. These in-person visits are sustainable investments in a successful sales strategy for FitW. We're happy to have Gigasport, one of Austria’s largest sporting goods retailers, on board.


Training together with the Dacia Vikings

Our partners, the Dacia Vikings, have already completely integrated the FitW into the daily training regiments of their first squad as well as their youth team. On Friday, the FitW team will attend a Viking's practice and will be giving one of Europe's most successful football teams tips on how to ideally train with the FitW. Here we'll be showing the athletes exercises that are individually tailored to their positions – from the quarterback all the way to the linebackers.  We'll be sure to include photos form this session in our next update.


FAQ #3

Since the beginning of our campaign on Companisto, we've encountered the following question multiple times: Why did it take almost 7 years to develop the FitW? After having individually answered this questions multiple times, we'd like to use this opportunity to address any remaining Companists who may be asking themselves the same thing.

The fundamental idea behind the FitW was to develop a training device for athletes and hobbyist that offered more stability than traditional exercise balls. At the same time, we also wanted to avoid any sacrifices to the product's flexibility and customizability.  In short, this task involved much more than simply developing a cube or die. Throughout these 7 years we had to answer numerous questions, including:

  • Where is device's focal point and does this allow me to sit, stand, and balance on the edge of it?
  • Which surface materials are suitable to outdoor use and also ensure the device's stability.
  • Which material is both safe to exercise with and can also resist the strains of a work out?
  • What are the ideal dimensions for our target groups?


These are just a few of the questions that we had to answer during the FitW's development. In answering these questions, we created numerous prototypes and carried out many professional product and material tests together with other fitness trainers, physical therapists, and high-performing athletes. In the end, we had to custom order our own material, as no conventional fabric was up to the test.  


On 7 March, FitW will be presenting a two-minute pitch on Puls4.

All Companists can now look forward to 7 March: As FitW's founder, I'll be making appearances on "Café Puls", an Austrian morning show, and the prime-time show, "2 Minuten 2 Million”, the Austria version of "Dragons' Den". We'd also like to invite our non-Austrian Companists to tune into our appearance. The broadcast can be viewed for an entire week free-of-charge on the Puls4 media library

We look forward to the next few weeks and, as always, are available to you should you have any questions or comments.


Kind regards,

Rudolf Gotsmi & the FitW-Team


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