5 CUPS and some sugar | Updates

By Patrick Ulmer

The March Update of 5 CUPS and some sugar


Dear Companists,

Our Valentine's Day campaign was a huge success. Sales via affiliate and PayPal were made. Moreover we will attend the hy! summit and the PSI Promotion World trade fair.


Heart Wins!

We were truly surprised by the more than 300 entries for our Valentine’s Day contest “Heart Wins.” Everyone who sent us an own heart on Facebook, Instagram, etc. participated in a lottery. Feedback was incredibly positive, which had a very positive impact on our reach and helped increase the number of our Facebook fans. The new love blends “Früchtchen Honigherz” (“Fruity Honey Heart”) and “Die wahre Seite des Senor L.” (“Señor L.‘s True Colors”) and the new shortbread were the most popular products in our shop during this time. The winners have been picked, and we are already focusing on Easter. Have you ever hidden tea instead of chocolate? With somebody’s own name on it…?


PayPal and Affiliate

5 CUPS and some sugar has been offering PayPal as a method of payment for a long time. A few weeks ago, we have also become part of the PayPal shopping portal. Our initial campaign including a 15% discount for all fans of PayPal will continue until 18 March 2014.

Simultaneously, our affiliate program has started with the first partners and sales. We will continuously improve the portfolio by means of high-quality partners and thus gradually increase our reach.


5 CUPS at the hy! Summit

One of the hottest series of events in the start-up scene will now also include 5 CUPS. On 19 and 20 March, at hy! Summit innovative start-ups will meet investors, traditional industry, and cold and hot drinks by 5 CUPS in Berlin. At two bars, we will serve tea and iced tea and will seduce people into tasting this healthy and hip drink. Consequently, iced tea season starts early this year. Hooray!


Hanover Promotion World


We are very busy preparing our attendance of the PSI Promotion World trade fair. The central question is: How can we draw attention to ourselves using our limited means? From 8 to 10 April, we will meet decision makers and purchasers in Hanover, Germany who are looking for the perfect gift for customers, partners, and employees, and we will make sure that they will not ignore us. For this purpose, we have added a few additional ways of individualization and new product variants, and we will further expand our B2B segment by means of our attendance, nice ideas, and new contacts. If you want to visit our stand, please email patrick@5cups.de. There are still a few free tickets left.

Best regards from our busy tea factory,




Investments in startups and growth companies offer great opportunities, but they are risk investments. In the worst case, the entire investment amount may be lost. Consequently, investments in startups or growth companies are unsuitable for retirement plans. However, there is no obligation to make further contributions. Investors can minimize their risk by diversifying the amount they invest in startups and growth companies and not investing the entire amount in one startup or growth company. Professional investors often follow this strategy because it causes the risk to be distributed among several investments. In this way, successful investments can balance other less successful investments.

The shares of the investors on Companisto are subordinated profit-participating loans (partiarische Nachrangdarlehen). Such loans are shares in a business with similar characteristics as equity. If the company becomes insolvent or is liquidated, the claims of the investors (Companists) – just like those of all other shareholders of the company – will be satisfied from the assets in the insolvency or the assets in liquidation only after the claims of all other external creditors have been satisfied. Thus, Companists are treated like any other shareholder of the company during insolvency or liquidation proceedings.

The company information published on the Companisto website is provided solely by the companies. The projections made by the companies do not guarantee successful development of the company in the future. Consequently, investments in startups and growth companies are suitable only for those investors who can cope with the risk of a total loss of the capital invested. Investors make their own independent investment decisions and bear all risks themselves.

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€ 300,000


21.43 %

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