MyParfum | Updates

By Carina Stammermann

Inquiries from around the World – Perfume Store Chain Wants to Integrate MyParfum Scent Bar in over 100 Branches!


Dear Companists,

The response to our campaign has been overwhelming. Our sales partners also like the concept of individual perfume. So far, we have received inquiries from all over Europe, Asia, and the U.S.

Over 100 Global Perfume Stores Want MyParfum

More and more perfume retailers are contacting us. One perfume store chain that has also become interested now wants to integrate our "MyParfum Scent Bar" into more than 100 branches. In addition, the chain plans to integrate our "Online Fragrance Designer" into its online shop. This deal will most likely lead to a huge sales volume.

We have also been contacted by a leading Austrian and a Swiss chain of perfume stores. These chains also want to offer our individual perfumes both in their online shops and in their local branches.

A few days ago, a meeting with the owner of a renowned German chain of perfume stores confirmed our strategy: "In the next few years, 10-20 % of the market volume of perfume will go online, so I will have to close half of my stores if I do not react."


MyParfum Scent BarDraft of the MyParfum Scent Bar

Technological Development of the "MyParfum Scent Bar" into the Most Innovative Point of Sale Solution on the Perfume Market

Our project team consisting of perfume store experts, a shopfitter, an engineer, and a cosmetics law expert is working very hard on finishing the first "MyParfum Scent Bar." The first 3D CAD model will be done shortly, so production of the first marketable prototype will be able to start soon.

Due to strong demand from our perfume store partners, we have now added several new functions to our scent bar. Thus, the MyParfum scent bar will become the most innovative point of sale solution on the global perfume market. It will enable any perfume store to also offer individual perfumes to its customers. The perfumes will be bottled directly in the store. The scent bar automatically prints out the recipes and certificates.

Now, we have added a groundbreaking new feature to the scent bar: An integrated state-of-the-art UV printing device makes individually printed perfume flacons possible. All recipes are archived online automatically. One the one hand, this conforms to the strict cosmetics law, and on the other hand, it enables customers to reorder their creations in the online shop of the perfume store.

For this reason, the Global Art of Perfumery has invited us to give a presentation on the MyParfum scent bar to an audience of experts. We are looking forward to doing so in a few weeks. BILD (a major German newspaper) and RTL (a major German TV station) are also watching our scent bar intently and plan to report on the prototype.

Thus, we now have to work very hard on finishing and implementing the first scent bars and the online fragrance designer in order to meet the overwhelming demand. :-)


We are looking forward to an exciting future with you!

Best regards from the fragrance capital of Berlin,

Carina, Matti, and the entire team of MyParfum


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