By Jan Henric Buettner

Europe's Most Successful Crowdfunding Is Back!



Dear Companists,

WEISSENHAUS is pleased to be back with the latest key figures, an updated pitch, and new rewards! For a limited period of time, we have relaunched our campaign in order to meet the high demand even after the end of the campaign on 16 January 2015. In this update, we would like to provide you with an overview of the things that have happened since the grand opening of the resort.


Development since the Grand Opening

On 01 July 2014, we started operating the entire village with all of its main buildings. Most of all, the opening of the hotel in the castle and of our world-class spa is a true milestone. Only a few months after its grand opening, WEISSENHAUS was named Europe's most beautiful beach hotel in the German GEO SAISON magazine by a jury of 31 experts. Because of this opening, WEISSENHAUS has taken multiple steps in its development at once and takes our credo of "confident nonchalance" to a new and unparalleled level.



In addition to our laid-back boathouse, the Courtier now offers guests fine dining and received a Michelin star as well as 16 points and two toques from Gault-Millau in record time. Also, we may now use all 60 rooms in the historic village. Due to this combination of gastronomic excellence and our world-class spa, WEISSENHAUS has become an even more attractive destination than before, both in the summer and in the winter. 


Business Running very Successfully

Even though we are a few months behind schedule after our grand opening in July, we are doing very well in terms of business. For instance, our booking rate is more than 10 % above industry average only six months after the grand opening. By comparison, an average hotel on the German coast achieves an occupancy rate of roughly 30 % due to its single-season operation. Moreover, guests from the Hamburg area who want to escape the conventions of their everyday life after a long week of work are already using WEISSENHAUS as a getaway and a hideaway. Consequently, there are almost no free rooms left on weekends nowadays. Certain figures also reflect this trend: As early as during the pre-opening phase in 2013, we generated approx. EUR 1.93m in revenue for the entire resort. In 2014, revenue for the entire resort came in at EUR 4.1m. Thus, we have proven that our concept works. We expect our revenue to double in 2015, i.e., during our first complete business year with all main buildings.


Updated Projection for the Next Few Years 

As 2014 is over, we now have the first (preliminary) key figures for WEISSENHAUS for the entire business year of 2014. Based on the experiences we made last year, we have updated our projection for the next few years. Unlike our initial projection, the new projection is based on our experiences from the first business year after the grand opening, and it is thus more reliable.

The update of our initial projection only led to minor differences concerning the expected returns for the Companists. In the conservative scenario, the total interest rate over 5 years (until 31 December 2019) was changed to 23.78 % (previous projection: 24.52 %). In the optimistic scenario, Companists will receive a total interest of 25.82 % (previous projection: 27.68 %) over the same 5-year period (until 31 December 2019). Both total interest rates do not include a potential additional participation in a value increase.

In terms of business, we were a few months behind schedule at the end of 2014, but the operating company still achieved a very solid increase in revenue of 213 % (EUR 4.1m) compared to 2013 (EUR 1.9m). The lodging department even increased its revenue by 334 % compared to the previous year. In all categories, expenses did not increase as much as revenue. 


Feel free to have a look at our updated profile; we are looking forward to your feedback. Until 6 p.m. CET tomorrow, you may also participate in our lottery and win 1 of 3 stays at WEISSENHAUS (read more here).


Best regards from WEISSENHAUS,

Jan Henric Buettner


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