Idana | Updates

By Lucas Spohn

Idana goes International - Lilian and Lucas at the Vertical Accelerator in Helsinki


Dear Companists,

Others flee from the cold German winter and go south; we were drawn further north. We’re not afraid to face negative degrees, snow, and Baltic winds for Idana: Lilian and I are in Helsinki as of Monday. We will let you know what we are doing here in this update.  


Lift to Success: Accelerators in the Startup Scene

Accelerators are a fixed element of the startup world: Run by experienced experts in economics, finance, and science and well connected with key firms and investors, accelerators are like startup boot camps, which offer young companies the chance to implement their idea or to help a new product successfully launch in the market. This occurs in the form of material resources, for example the provision of office spaces or financial grants.

What is more important, however, is the knowledge accumulated during these accelerators: Intensive coaching, strategic and technical support are immensely valuable to startups and can impact the success or failure of an idea. Accelerators are also great for networking because they are often organized by potential investors, who can examine the candidates thoroughly before deciding to make an investment.


Hot Spot in the Cold North: The Vertical Accelerator in Helsinki

Idana started participating in one of these startup programs on Monday: Lilian and I flew to Helsinki to participate in the four-day coaching and networking program by Vertical Accelerator, which takes place in the Finnish capital from 12 to 15 February. Prior to our trip we had to compete against several other startups, only 2.5% of around 300 applicants are accepted.


Idana in Helsinki


The Vertical Accelerator is partnered with major firms like Samsung, the food business owner Fazer, and many more – a great chance for collaboration. It has been just as fascinating taking a look at a different health care system: As in all Scandinavian countries, Finland is far more advanced in terms of medicine than Germany. In the OECD comparison, Finland is ranked above Germany in the upper mid-field; digital solutions are more wide-spread; apps for patients, which transfer the data to the physicians involved, are common-place.

The Finnish approach of involving citizens in terms of health care and increasing personal responsibility is promising: The Finnish government emphasizes prevention and health promotion – two typical fields of application in personalized healthcare that can benefit from digital solutions.

In the end, we came up with an exciting vision in collaboration with one of the companies. However, we will have to specify the expectations and plans in more detail in upcoming weeks. Now it is time to return to Freiburg with several new ideas and impulses in-hand.


Idana and Companisto – It’s on!

Another source of inspiration to us is you, our Companists: With your help, we have already hit the € 200,000 mark and are getting close to our investment goal of € 350,000. Your plentiful ideas, suggestions, and critique help us improve Idana continuously. Thank you for everything!


Greetings from Helsinki,

Lucas Spohn


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